Technology has been spurring change no matter where you look. Doing some shopping? Order it online. Need to make sure your door is locked? Check it on an app. Want to know the weather? Ask Alexa. While technology has altered the way we live in our lives, it has also impacted the way we do our job in the recruiting world. Here’s several ways technology has changed the recruiting world during this technology revolution.

REMEMBER YOUR REPUTATION:

We all know the interview process is a two way street, but even more so as the Internet has made it possible for candidates to review and do their research on companies, much like recruiters research candidates. Maintaining an online presence on social platforms, as well as keeping your website updated and mobile-friendly, is key to making a great first impression. Candidates will first seek your social profiles and website to learn more about the company and culture.

MORE DATA:

Technology and advanced applicant tracking systems have allowed HR departments to better mine and utilize their data. Using data can better help you streamline your hiring and recruiting process? Being able to benchmark and compare data can help you see where you stack against industry standards on metrics like time-to-hire or cost-per-hire. Having this data allows your department to focus and dedicate efforts and resources where they’re needed.

TARGET WHO YOU WANT:

Gone are the days of advertising to the masses. With online resources for advertising and recruiting websites, you can now target those who would be most interested in the job or whose qualifications match the job description. Whether it’s advertising on Facebook, LinkedIn or Google, you can see better results and actions taken on your job posting, with less to cull out due to unqualified applicants. You can even show ads to passive job seekers, meaning you could land a variety of candidates and where they’re at in their job search.

We look forward to seeing how technology continues to drive and shape the way recruiting is done within the HR industry. Is your organization utilizing these technologies mentioned above or using others? Let us know in the comments below.